March 2012 newsletter In this issue we discuss using a preference panel to capture data, how to create custom fields, and how Structured Credit Investor doubled their open rates using data. We invite you to update your subscription preferences IMPROVE RESULTS Improve your results with a preference panel HOW TO... How to create custom subscriber data fields CASE STUDY Structured Credit Investor uses Newsweaver to send highly personalised emails ONLINE EVENTS Free Webinar: Create a successful data strategy to drive your email marketing Twitter Feed @denisecox Subscribe to The Business of Email To subscribe to The Business of Email please complete the form below... Email Address First Name Last Name Company The Business of Email Newsletter (Frequency: every two months) denise cox keeps you up to speed on industry news, 'how to' guides and customer case studies The Business of Email Flyer (Frequency: weekly) Improve your results - receive invites to our webinars, tips and tricks, plus links to 90-second best practice videos Newsweaver News (Frequency: occasional) Newsweaver news, events and competitions Email Format No Preference HTML TEXT Return to Cover Page »

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