April/May 2011
In this Issue
“Email newsletters are probably the single highest ROI action to improve your Internet presence", Jakob Nielsen
Congratulations to Anton Simeonov from Taxback.com, winner of our Apple iPad competition!
How to... Lift your open & click rates, Part 4/4: Personalise your emails
Top 10 things you can do to Protect your Data
How using the Comment feature gives you additional customer insight
Quick Guides
Last month we ran a series of Quick Guides on Timesaving Tips.
We ended the series with a 40-minute webinar which is now available to view online.

Play 'Timesaving Tips' Video
Need training?
Newsweaver's Online Training & Support Centre offers a range of video tutorials and FAQs for you to consult, here are some of the tutorials available:

Managing your Bounces
A/B Split Testing
Analysing your results
Advanced Content Entry

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Business of Email
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What is an IP address and how can it help secure my Newsweaver data?

On the internet, IP addresses are used to identify and locate computers.

When you enter a website address such as www.newsweaver.com into a web browser, it converts this to the IP address of the Newsweaver web server.  The IP address of the Newsweaver web server is 91.103.4.50 and essentially you can think of this number as the phone number of the web server.

When you connect to the Newsweaver system we also receive your IP address, otherwise we could not send web pages back to you. As you normally contact us from your place of work the IP address is normally (but not always) the same for each user of the system within your company.

As an additional security measure you can request us to stop all access to your account unless it comes from your company's IP addresses or 'IP range'. If you need to access the Newsweaver system from home this option does mean you would need to connect to your company's VPN first.  As a matter of best practice, it is never a good idea to access any private or sensitive information from an internet café or other public web access point.

If you would like to limit access to your Newsweaver account within your company's IP Range, please email support@newsweaver.com.

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